[unpad.ac.id, 17/5/2019] As much as 30 Indonesian and world cultures were introduced by Universitas Padjadjaran Faculty of Communication Sciences (Fikom Unpad) students in the “Kembara” Cultural Festival held at GOR Jati Padjadjaran, Unpad Jatinangor campus, Thursday (17/5). The introduction of the cultures was done through stands and interesting performances.
Dean of Fikom Unpad Dr. Dadang Rahmat Hidayat, S.H., S.Sos., M.Si., said that Cultural Festival has been an icon of Fikom Unpad since 1987. The cultural festival is a yearly activity as an assignment from the subject Inter-Cultural Communication from the Faculty of Communication Sciences.
According to Dr. Dadang, this activity shows that academic activities don’t always have to be in class. Knowledge isn’t always earned from textbooks.
“This is a uniting activity, can create bonds, and can introduce various cultures,” spoke Dr. Dadang.
Said by Dr. Dadang, in communication sciences, introduction of culture is very important to avoid miscommunications.
“Communication, one of them is how we recognize and know the identity of who we are speaking to, so that communication obstacles may be reduced from understanding various cultures,” said Dr. Dadang.
At the activity, the students introduced culture by various performances, such as musicals, dances, cultural ceremonies, etc. At each stand, they also exhibited each culture’s uniqueness.
The participants also wore clothes according to the culture they represent. Not only traditional clothing, but also modern clothing, or even similar to famous figures in each country.
The “Kembara” cultural festival was officially opened by the Director of Education and Student Affairs Prof. Dr. Wawan Hermawan, M.S. In his greetings, Prof. Wawan appreciated this activity and hoped that it will come back even better next year.
“Transformative learning has been done, not only in class but also outside. I am proud, I hope next year’s will be better,” spoke Prof. Wawan.
Report by Artanti Hendriyana/am
Translated by Dinda Ayu Maharani